Creativity Days

Creativity Days

Creativity Days featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Wanlin Art Museum

As Wanlin Art Museum was located in the campus of Wuhan University, our creativity needed to reflect the following characteristics: A central meeting point for students to honor and appreciate art, while featuring aspects of a typical art gallery. It also had to come across as ‘humanistic’. As college students stand at the starting line of their lives, this art museum acts as an opening chapter for the students art appreciation, and art will accompany them a lifetime.

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Posterrific Adventure of Anna Warrick

This is an experimental storybook about Anna Warrick’s adventure inside the World of Poster. The script and story on each page are integrated with illustrations into various posters. Over the course of the story, Anna jumps through different posters that touch the worlds of movies, travel and fashion among others, until she finds the poster where she belongs. The book is printed in hard cover and consists of 16 different posters. This English-Japanese bilingual book is self-published and will be launched in Fall 2015 (Northern Hemisphere).

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Ryft

The Ryft brand and visual language is conceptual interpretation of how the company’s cutting-edge big data processing solutions allow businesses to harness actionable intelligence from complex data. In an industry defined by bright colors and slick iconography, the brand’s striking black and white photo-realistic style and bold tone reflect the innovation behind their technology and position the brand as the gateway to new levels of processing performance. The centerpiece of the RYFT brand, the horse image captures attention and creates a lasting impression in any medium.

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Nissan Fuga

The brochure is elaborate and has a quality feeling, intended to remind customers of the excellent technology embedded in the product. It aims to trigger emotional responses from those who see the brochure by appealing to a sense of quiet passion, as well. New perspectives of hybrid technology from the Nissan and Infinity brands are depicted in the brochure.

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Nissan Calendar 2015

“Balloon artworks” are handmade and inspired by vehicles used for each month. This collaboration between Daisy Balloon (balloon artists team) and Nissan brought an unique and new visual expression of Nissan products. The main challenge was how to combine the robustness and hard edges of a Nissan car to the flexible and smooth appearance of hundreds of balloons of different colours. The final effect is an intriguing imagery with the vehicles’ characteristics being matched by balloon artworks.

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Distortion Series

This series of book jackets focuses on the concept of distortion. Through each cover, this notion is represented in a different manner which includes physical, extraterrestrial, and mental distortion. Each form of distortion was generated based on subjects and themes throughout the novels. One novel is about a massive earthquake that cripples the land, another focuses entirely on the science of black holes, and finally the last showcases the destructive characteristics of amnesia. For each book, a prop was constructed and photographed, to give the illusion of depth on the front covers.

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