Creativity Days

Creativity Days

Creativity Days featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

MG iSmart

SAIC's brand MG was challenged with a new market rollout and needed a custom HMI solution to support this strategic initiative. The design embraces new technology trends centered around connectivity digital touchpoints and smart assistants with an intuitive interface that strengthens consumers' emotional relationships with both the vehicle and the MG brand.

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Designers Brasileiros

The brand of the website Designers Brasileiros consists of a panel in the shape of the letter D composed by geometric pieces that fit together and represent the design specialties. These pieces are shapes extracted from the Brazilian flag and also form the letter B and a toucan. The toucan was defined by the fact that it is one of the largest seed dispersers of Brazilian fauna and one of those responsible for the formation of tropical forests. Thus, for the brand, the dispersion of seeds by the toucan conceptually symbolizes the dissemination of knowledge that is the purpose of the website.

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Madame Butterfly

The idea of the designer behind the opera posters was to create an iconic portrait of a singing/shouting woman, the main figure in opera plot, as a symbol of uncontrolled passion. The goal was to show the tragic and dependent role of a woman in libretto of such operas as Madame Butterfly, Tosca or Norma in the form of iconic and expressive interpretation. On all posters the composition represents the final scene - culmination moment of the opera story. Designer was inspired by the suprimatic posters of Kazimir Malevich and by the painting of Edvard Munch "The Scream".

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Fck 2020

What is the purpose of the design? Be functional, beautiful, comfortable, stimulating. And, at times, liberating. Fck 2020 is a self-promotional calendar that celebrates the arrival of 2021 by making fun of the damned 2020. Twelve months of colors, dreams, big and small desires enclosed in a limited edition design object. After a 2020 full of “less”, Fck 2020 Calendar it's a wish for a 2021 full of “more”, a talisman, an invitation to turn the page with a smile.

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Woonwaard

Woonwaard is one of the largest housing corporations in the Netherlands with a large number of social rental homes. Our DNA program showed that the new identity had to be modern, yet serious, and radiate peace and serenity. The identity also had to represent the diversity and inclusiveness of the tenants and the positive aspects of renting. The designers also wanted the organization's passion to shine. The result is a unique colorful identity system, which plays an important role for the diversity and inclusiveness of its tenants.

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Contact Centre

Contact Centre Communication Platform is a “Experience Centre” that offers proactive sales and services with analytical support, complementing digital channels. With this new technology approach, call experience is analysed during, before and after the call. With this analysing this platform proactively solve the problems of Akbank's customers at the source without creating a new call. With AI engine, platform also gives smart insights to users to ease their life and help them make more sales. New friendly brand identify talk with users like a human to make them feel as a friend.

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