Creativity Days

Responsive Spaces

Tradeshow Highlight

Monday, 26 August 2024

Steel City

The Steel City is a stylized model depicting the steelworks of the future. It consists of semi-transparent acrylic models placed on a led-wall, which serves as a screen for demonstrating various use-cases by literally making the Steel City glow: when selecting one of the scenarios at the terminals, users trigger animations which visualize the processes and work-flows of the steel plant in a firework of light and color projected through the acrylic models on top. The whole experience is extended by a professional layer of information, accessed at the terminals via a unique haptic interface.

Responsive Spaces

Interactive Exhibit

Sunday, 25 August 2024

Pitch

Yogi Berra was a baseball icon. The museum dedicated to his greatness in Little Falls, NY, was looking for a modern and fun sparkling way to deliver his spirit to young and old. Responsive Spaces provided an easy to engage with, interactive exhibit which presents the physics of baseball to all visitors. The goal was to be convenient enough for indoor use while at the same time deliver some ball whirling action. By combining stylized illustrations with high-tech sensor magic Responsive Spaces created an installation, which meets all prerequisites and most importantly, is lots of fun to play!

Willy Lai

Redesign

Saturday, 24 August 2024

Macys Website

Macy's website allows customers to shop Macy's offerings online, and includes a host of shopping and style-oriented features. In 2019, Macy's website was redesigned with a clean, simple, and fashion-inspired design. As a result, user engagement increased dramatically following the launch of the new design.

Satie Abuobeida Eljack

Beauty Salon Branding

Friday, 23 August 2024

Silk Royalty

The objective of the branding process is to place the brand in the high-end category by taking a look and a feel of adapting to the global trends in makeup and skin care. Elegant in its interior and exterior, offering clients a luxurious getaway to retreat to self care leaving renewed. Successfully communicating the experience to the consumers was embedded in the design process. Therefore, Alharir Salon has been developed, expressing femininity, visual elements, opulent colors and textures with attention to the fine details to add more confidence and comfort.

Paul Robb

Typeface Design

Thursday, 22 August 2024

Monk Font

Monk seeks a balance between the openness and legibility of humanist sans serifs and a more regularized character of the square sans serif. Although originally designed as a Latin typeface it was decided early on that it needed a wider dialogue to include an Arabic version. Both Latin and Arabic design us the same rationale and the idea of shared geometry. The strength of the parallel design process allows the two languages to have balanced harmony and grace. Both Arabic and Latin work seamlessly together having shared counters, stem thickness, and curved forms.

Kalyani Kamat Bambolkar

Posters

Wednesday, 21 August 2024

Ten

The design is a campaign for Kingston University's Fashion show event. The photography for this campaign is done by creating 'X' marks by on a model's body which indicates the symbolism of clothes on one's body. 'X' also indicates the tenth anniversary of the fashion school of Kingston university. E-vite was sent to all the guests and posters and brochures were displayed in the Design Museum of London.

Creativity Days

Steel City

Pitch

Macys Website

Silk Royalty

Monk Font

Ten

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Steel City

Pitch

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Silk Royalty

Monk Font

Ten

ABOUT ME

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ENCYCLOPEDIA

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