Creativity Days

calendar 2013 “Waterwheel”

The Waterwheel is a three-dimensional calendar made from six paddles assembled in the shape of a waterwheel. Rotate a unique stand-alone calendar for your desktop like a waterwheel each month to use. Life with Design: Quality designs have the power to modify space and transform the minds of its users. They offer comfort of seeing, holding and using. They are imbued with lightness and an element of surprise, enriching space. Our original products are designed using the concept of “Life with Design”.

Utrecht City Theatre

Brazilian Cliches

Jae Murphy

The negative space is used because it makes viewers curious and once they experience that Aha moment, they instantly like it and memorize it. Logo mark has initials J, M, the camera and tripod incorporated in the negative space. Since Jae Murphy often photographs children, the big stairs, formed by name, and low placed camera suggest that kids are welcome. Through Corporate Identity design, the negative space idea from the logo is further developed. It adds a new dimension to every item and makes the slogan, An Uncommon View of the Commonplace, stand true.

One Day

For a top multinational corporation announcement of their new Instant Messaging & Video Conference application in Israel, the corporation and the “Peres Center for Peace” initiated a joint project that video-documented the daily routine of young Arab and Jewish high-school students and their online interactions and meeting with each other using the new application. Conceptylist studio was hired to create the graphics for documentary film made by Mr. Yaniv Berman, a respected Israeli director and film maker covering the project as part of the new application’s marketing campaign.

Unity

UNITY™, Technogym's next-generation cardiovascular user interface, is the most advanced, open Android-based user platform in the market. It features swipe-screen touch technology, Virtual Training, simple log-in access to personalised content and enhanced entertainment experiences through Internet, TV, games and more. UNITY™ is the first and only console that offers users the ability to communicate with their personal trainer or friends via webcam